Thursday, September 4, 2014

Here It Comes - Chivas Regal Extra

Chivas Regal Extra
I know some of you members are happy Chivas Regal appreciators. I for one will take a bottle of Chives Regal 12yo, 18yo or 25yo any day. Now for the first time in 10 years Chivas Regal will be release a new expression titled: Chivas Regal Extra.

Chivas self classifies as a Premium Blended Whisky so it will be no surprise this new release is seen by Chivas Regal as “one of the richest, most generous offerings this category has presented”. Yes sherry casks are making an appearance if you have not already suspected by the burgundy packaging.

With little more to go on the official line on the Chivas Regal Extra is as quoted:
For the discerning gentleman looking for more, Chivas Regal Extra offers you the reassurance any new Chivas Regal brings - the signature richness and warmth of Chivas Regal, with additional layers of subtle spice. Fruity and sweet on the nose, its enchanting aroma of ripe pears and melon, creamy toffee and milk chocolate, balanced with cinnamon and a hint of ginger is crafted to truly excite the senses. The resulting taste is an alluring combination of sweet ripe pears in syrup and vanilla caramel, well balanced with the subtle warmth of cinnamon sweets and almonds in the background.
Chivas Regal Extra the complete package
When will we see it in Australia? Well as we are a country near the beginning of the international date line the pay off is we once again will host an official product launch world wide in September 2014.  As part of the pre-launch industry and consumers alike can sample the new Chivas Regal Extra at participating bars. Order any Chivas Regal straight or mixed, then ensure your ask “for something extra” and receive a complimentary sample of Chivas Regal Extra. This pre-launch offer is available as of today 4th Sep 2014. The Participating bars are:

NSW – Palmer & Co, Grain, The Barbershop, Eau de Vie, Coal & Cedar (Newcastle), The Roadhouse (Byron Bay)
VIC – Eau de Vie, Cookie, The Toff in Town, Whisky & Alement
QLD – Cobbler Bar, Gresham, The Bowery
SA – The Botanic, Collin’s Bar
WA – Bar Lafayette, The Classroom
ACT – Molly’s

With a RRP of $73 this price tag is going to demand careful scrutiny to ensure it is living up to expectations. We will see the product widely available on shelves from the 22nd of September 2014. I am personally looking forward to what this expression as to offer.

The Baron

Information quoted in this post has been provided to us as an official media release by Cav Con on behalf of  Chivas Regal.